Friday, 16 September 2011

The Plan of Action

The Plan here is to create a film trailer as well as a promotion poster and a magazine cover promoting my film.

My Group consists of me, myself and I. This decision was not chosen lightly but my team from AS has gone to other schools so i thought it best that i work by myself. So i shall be designing, planning the trailer as well as directing it along with the poster and cover.

I am fairly confident that i will not regret this decision.

Since i am all by myself i have chosen to produce several video blogs instead of pages upon pages of text.

Target Audience.

Since i have already decided who my target audience form the beginning i have started planning from the off.
My target audience is the younger market aged 15-25 this is because i have chosen a Action/Comedy approach so i can play to my strengths when it comes to writing the script.

The reason i have chosen this particular demographic is because i feel that is them most suited for my style of writing and humor because i myself am apart of that group.

The target audience from previous research will be males aged 15-25 and i hope to use the Two step flow theory with this audience since this aged group are in different social groups but none the less through word of mouth it will spread to a wider audience

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